Tuesday, 5 November 2013

Analysis Of Radio Adverts 1

Lexus

They change the voices inthe middle wihout the listener or driver relising that it is very smooth and it is a gimic that listeners wouldn't realise it.

There is a pretentious voice because it is a luxury car so it communicates to the listener to make it real, suffisticated

The background music is uplifting, serious, dramatic like it is a drama film

With Lexus the listeners alredy expect that it is an expensive car.   
  

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