Helping the old doesn't unfairly hurt the young
Immediacy it has just happened that a weird war between the generations is growing and the republican candidates are the mongers.
Familiarity - it is in America, we see with Barrack Obama
Amplitude - it is a big event that involves the older generation and the younger generation
Impact - it has a profound effect on our lives
Predictability - we expected this to happen
Personalisation - it is a human interest story in the way that the younger generation has to help the older generation
Balance
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